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BLACKBERRY PERSONA

AI-DRIVEN CONTINUOUS AUTHENTICATION AND BEHAVIOUR ANALYTICS

BlackBerry® Persona uses machine learning (ML) and predictive artificial intelligence (AI) to dynamically adapt security policy based on user location, device type and other factors to protect against human error and well-intentioned workarounds.

SECURITY THAT TRAVELS AND ADJUSTS WITH YOUR USERS

Adaptive Endpoint Protection

ADAPTIVE ENDPOINT PROTECTION WITH PREDICTIVE AI AND MACHINE LEARNING

Meet your highest security standards with BlackBerry Persona.

  • Dynamically adapts a security policy based on user geolocation, device, time, IP address and BlackBerry® Dynamics™ app identifiers.

  • Decreases risk resulting from lost or stolen devices.

  • Protects against device and app cloning and user impersonation.

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Continuous Authentication

CONTINUOUS AUTHENTICATION WITHOUT TIMEOUTS

Continuous authentication leverages passive biometrics and other usage-based patterns to unobtrusively verify user identity. Malicious users are automatically blocked from accessing apps when they exhibit anomalous behavior. 

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Risk-Aware Contextual UEM

CONTEXTUAL UEM FOR ADAPTIVE PROTECTION

BlackBerry Persona provides a contextual system for Unified Endpoint Management and protection.

  • Relaxes security policies when an end user is in a trusted location and dynamically adjusts when they travel to a higher-risk location

  • Adapts device security to local regulatory requirements as an employee travels from one country to another

  • Quarantines devices and apps before they can be used for malicious purposes

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Seamless End User Experience

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NETWORK SECURITY WITH A SEAMLESS END USER EXPERIENCE

BlackBerry Persona creates the best experience for end users while ensuring the best security and compliance posture.

  • Streamlined access to apps and services without having to re-authenticate when in trusted locations

  • Adapts security and policy posture to actual context, versus applying only static policies

  • Enables “zero sign-in” and/or increasing timeouts if a user is in a low-risk pattern in high-trust location

Dynamic Security and Policy Posture

DYNAMICALLY ADAPTIVE SECURITY AND POLICY POSTURE

BlackBerry Persona allows the user experience design and security/policy posture to be mutually and dynamically optimized, versus in conflict.

  • Determines what level of access should be granted to any device or application at any given moment

  • Dynamically adapts security requirements for devices and applications without impacting performance

  • Proactively detects anomalous behavior and prevents potentially malicious activity 

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Use Existing Infrastructure

BUILT ON EXISTING INFRASTRUCTURE

BlackBerry Persona adds a layer of adaptive security to your existing UEM or UEM Cloud domain without introducing an additional software footprint.

  • Builds on existing investments in BlackBerry UEM, BlackBerry® Dynamics, and BlackBerry® Enterprise Identity

  • Can work with existing third-party infrastructure, like external IDPs (i.e. Ping, Okta, ADFS) or applications (i.e. Salesforce®, Microsoft® Office 365®)

  • Allows organizations to extend data, services and models with third-party threat detection systems

HOW IT WORKS

User Location

BlackBerry Persona uses machine learning to identify behavioural and location patterns of multiple users to determine location-based risk. Known work locations can also be preloaded.

Network Trust

BlackBerry Persona determines the frequency of network use and adjusts security dynamically based on profiles. Accessing a public Wi-Fi for the first time, for example, would adjust the risk score accordingly.

User Behaviour

BlackBerry Persona can determine and build a contextual risk score based on learnings of how and when a user normally accesses data, identifying when the user’s behaviour seems consistent and trusted (*coming soon).

Device and App DNA

BlackBerry Persona can determine whether a device and apps are compliant and up-to-date, adjusting security policy based their DNA profiles (*coming soon).